Words Matter in SEO. Often called Content SEO or on-page SEO, this section of the course looks at how we optimise text on a website. We begin with keywords (or keyphrases). Understanding what keywords are, and how to identfiy good ones for your site, will get the best...
Online Shops have product and category (or collection) pages available for optimising. The topics in this lesson look at how to use these pages for best value. We also look at some trouble-shooting tips for broken links which are common for ecommerce sites as products...
Images have a special consideration in SEO. The two main aspects to consider with regard to images are: Size of them Title or name of them The size is important as we want our website to have a quick page load speed. Big image files will slow a website down. Naming...
There's a few special places that exist for keywords for SEO, for example: Headline One Domain Names Slugs If you're confident with keywords and how to use them to write content on webpages, you'll enjoy going this next...
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